Content Marketing
Become a Thought Leader in Your Industry
Grow Your Brand Credibility, Traffic, and Sales With Inbound Content Marketing Solutions
Stop creating content with no purpose in mind
Most business owners follow the old saying ‘content is king’.
But they try to hop onto every trend wagon, hoping that one day the algorithm and their audience will notice them…
Well, you and I both know that this is not a good tactic.
There’s so much more to content marketing than publishing non-relevant content with no goals just for the sake of having something on your site or social media profile.
Stop creating content with no purpose in mind
But they try to hop onto every trend wagon, hoping that one day the algorithm and their audience will notice them…
Well, you and I both know that this is not a good tactic.
There’s so much more to content marketing than publishing non-relevant content with no goals just for the sake of having something on your site or social media profile.
You need a consistent content marketing strategy…
And you need it yesterday.
Our customer-centric content marketing service is tailored to your specific business needs and industry.
Let us develop a long-term, no-nonsense action plan for you that’ll guide your steps.
From content plan and production to promotion we’re here to support you.
We translate your industry expertise into consumable content bites that attract and engage
Leave your competitors behind with deep and insightful content that grows your website traffic and social media community.
More traffic and brand awareness go hand in hand with more customers and revenue.
It’s time for you to start gaining the recognition you deserve from your audience and peers.
We translate your industry expertise into consumable content bites that attract and engage
Leave your competitors behind with deep and insightful content that grows your website traffic and social media community.
More traffic and brand awareness go hand in hand with more customers and revenue.
It’s time for you to start gaining the recognition you deserve from your audience and peers.
“Mikesell Digital Consulting has helped me develop my professional brand for my business, create meaningful content, and explore many creative ways to stay engaged with my audience.”
Working with Mikesell Digital Consulting has been an incredible investment of my time and money. When I first hired Elaine and her team to work with me on my website, I had no idea how to conceptualize my offerings to my target market.
She worked with me closely to craft the right message, image, and online presence that would stand out in a very crowded field. Her feedback and insights have always been right on point. Beyond that, her network of experts and specialists who weigh in on decisions and ideas has been invaluable. I trust her judgment and truly consider her a partner in my business development.
Working with this team has helped me develop my professional brand for my business, create meaningful content, and explore many creative ways to stay engaged with my audience. I consider this one of the most important partnerships I could have for my business.
Christina H.
Custom Content Solutions
Plan
Production
Promotion
Buyer Persona Development
Your content needs to serve your customers at every step in their buying journey. That’s why knowing who they really are, is crucial.
- What are their demographics and psychographic?
- What challenges are they facing?
- What dreams are they chasing?
If you cannot answer these questions, you have no way of creating a content strategy, and you’ll end up publishing blindly. But, if your content speaks to their desires, and meets them at the right moment of their journey, they’ll fall head over heels for you.
Let us develop a detailed, lifelike buyer persona for you that will make you feel like you’ve met this person before!
Content Audit
Cast an objective and professional eye over your website, blog, and social media activities.
Maybe you’ve experienced a lack of views or engagement, and have no idea why…
Maybe you plan to rebrand and target a different audience, but you need an overview of where you stand, and what needs to be done…
Well, we’re here to answer all your content-related questions. You’ll receive a detailed report covering everything from accessibility compliance to the actual content strategy.
We’ll tell you exactly what is working, what isn’t, and how to fix it.
Content Audit
Cast an objective and professional eye over your website, blog, and social media activities.
Maybe you’ve experienced a lack of views or engagement, and have no idea why…
Maybe you plan to rebrand and target a different audience, but you need an overview of where you stand, and what needs to be done…
Well, we’re here to answer all your content-related questions. You’ll receive a detailed report covering everything from accessibility compliance to the actual content strategy.
We’ll tell you exactly what is working, what isn’t, and how to fix it.
Content Strategy & Plan
Otherwise, you’re just creating content without a clear purpose and consistency, i.e., random marketing. And your results will reflect that.
We’ll work with you to create a content marketing strategy that wins your customers over at every step of their digital journey.
The next step is to plan and implement a content editorial calendar to drive disciplined execution and focus.
Let’s turn your content into an asset that works for you 24 X 7. You’ll bring additional sources of website traffic and leads, gain greater exposure, and become the trusted source when it comes to your niche and market.
Content Production and Promotion
When producing content we take your platforms, format, and target audience into consideration, to adapt to your specific needs. Blog posts can improve your website rankings as well as your conversions. Social media posts, like carousels or videos, can attract a younger audience, and so on.
Cross-collaboration between our team of designers, copywriters, and SEO experts is our specialty. We ensure that every piece of content is distributed via the right channels to attract new leads and elevate your brand. What you get is content that sells, converts, and makes you stand out.
Content Production and Promotion
When producing content we take your platforms, format, and target audience into consideration, to adapt to your specific needs. Blog posts can improve your website rankings as well as your conversions. Social media posts, like carousels or videos, can attract a younger audience, and so on.
Cross-collaboration between our team of designers, copywriters, and SEO experts is our specialty. We ensure that every piece of content is distributed via the right channels to attract new leads and elevate your brand. What you get is content that sells, converts, and makes you stand out.
Premium Educational Content and Sales Funnel
The educational content we help you create and publish builds credibility with your target customers and raises your organic search rankings. It helps you showcase your knowledge and gain recognition as a subject matter expert. And, the cherry can top the cake when we create lead generation automated funnels that turn your website into a sales engine that works 24-7
We’ll help you produce evergreen content and sales funnels that resonate and convert:
✔ Extensive Blogs and Articles
✔ Ebooks and Guidebooks
✔ Videos
✔ quizzes
✔ Checklists
✔ …and more!
FAQs for Content marketing
What is inbound content marketing, and how can it help grow my brand?
How does creating a consistent content marketing strategy benefit my business?
How does content marketing contribute to SEO?
Content marketing significantly contributes to SEO by providing fresh, relevant content that search engines favor because it addresses the searchers’ queries. By targeting specific keywords and topics relevant to your audience, content marketing can improve your website’s visibility and rankings. Furthermore, quality content encourages backlinks from reputable sites, which further enhances your SEO efforts. Consistently publishing valuable content establishes your authority in your niche, leading to improved search engine rankings and increased organic traffic.