by Mikesell Digital Consulting | Aug 29, 2019 | Blog, Local Search Optimization, Reputation Management
The power of online reviews to shape and inform the public about your business is immense. Given the influence and virtual permanence of these reviews, they can effectively make or break the amount of new traffic that walks through your real or digital doors. The...
by Mikesell Digital Consulting | Aug 22, 2019 | Blog, Content Marketing, Social Media
Emojis have given us a new way to express ourselves and bring emotion to the words we type. Adding a smiley face or a thumbs up at the end of a message can give more context to a message or a post and help you be better understood. In recent years, emojis have become...
by Mikesell Digital Consulting | Jul 25, 2019 | B2B Marketing, Blog, Digital Marketing Strategy
Remaining engaged in a world of trending topics and new developments is essential for B2B marketers. In B2B marketing, there are some distinctive features that do not always follow parallel trends in consumer-based approaches. Understanding the game changing factors...
by Mikesell Digital Consulting | Jul 11, 2019 | Blog, Content Marketing, Search Engine Optimization
Digital marketing invariably revolves heavily around effective search engine optimization (SEO) implementation and it’s crucial that you take measures to ensure a strong online presence for your company by remaining vigilant with new trends that are impacting the...
by Mikesell Digital Consulting | May 24, 2019 | Blog, Content Marketing, Search Engine Optimization
Having your content featured in the Google featured snippet has become a primary goal for many digital marketing managers and business owners. The impact of featuring in the featured snippet at the top of the search results cannot be overstated. Not only does being in...