by Mikesell Digital Consulting | May 24, 2019 | Blog, Content Marketing, Search Engine Optimization
Having your content featured in the Google featured snippet has become a primary goal for many digital marketing managers and business owners. The impact of featuring in the featured snippet at the top of the search results cannot be overstated. Not only does being in... 
by Mikesell Digital Consulting | May 21, 2019 | Blog, Content Marketing, Search Engine Optimization
Mastering the tools of the digital marketing environment is a never-ending pursuit. Getting your content to feature in the number one spot in the Google search results was, generally, the goal for most business owners and digital marketers. However, nowadays striving... 
by Mikesell Digital Consulting | Apr 6, 2019 | Blog, Content Marketing, Social Media
It is no secret that branching out into video is one of the cornerstones of contemporary digital marketing.This can hardly be called a trend as it should be considered the new standard! Any broader digital marketing strategy that fails to incorporate some video media... 
by Mikesell Digital Consulting | Feb 27, 2019 | Blog, Content Marketing, Social Media
There are simple ways – if followed rigorously – that are sure to boost your Instagram followers. Don’t waste your time wracking your brain for novel and potentially spammy tactics. Increasing your real Instagram followers and improving your social media marketing... 
by Mikesell Digital Consulting | Jan 18, 2019 | Blog, Content Marketing
These days, it can be hard to stand out from the ever-expanding crowd of blogs and websites – some of which are directly related to your own niche and focused on producing similar material. Developing consistently fresh and engaging content that is relevant to your... 
by Mikesell Digital Consulting | Nov 14, 2018 | Blog, Content Marketing, Search Engine Optimization
Marketing and media are constantly changing and evolving as more streamlined, convenient, and user-friendly tools are put into place. Also, search engines are becoming more intelligent about user intent at guiding them to answers to their problems as quickly as...
Discover how business growth consulting can transform your strategy in our blog, 'Understanding the Role of Business Growth Consulting.'
Competitive analysis (aka, competitor analysis) is at the heart of a winning business strategy. By thoroughly understanding competitors’ strengths, weaknesses, and strategies, your business can sharpen its market position, respond to… Read more: Outsmart Your Competition: How to Use Generative AI for Competitive Analysis
Learn 7 reasons SEM drives faster results and higher conversions for immediate impact and long-term growth for your business.
Learn how to create marketing solutions that reflect your brand’s unique identity and needs. Focus on personalization to engage your target audience ...
Master your digital strategy by exploring the essential role of brand positioning in our blog 'Why Brand Positioning is Crucial for Effective Digital Strategy'.