by mikeselligidev | Nov 9, 2024 | Brand Strategy & Consulting, Digital Marketing Strategy
Competitive analysis (aka, competitor analysis) is at the heart of a winning business strategy. By thoroughly understanding competitors’ strengths, weaknesses, and strategies, your business can sharpen its market position, respond to industry changes, and uncover new... by Mikesell Digital Consulting | Oct 8, 2024 | Blog, Brand Strategy & Consulting, Digital Marketing Strategy
In a crowded digital market, brand growth depends on a distinct and compelling brand position that resonates with the target audience. A well-crafted brand positioning strategy is the foundation of digital success, ensuring every customer interaction strengthens... by Mikesell Digital Consulting | Jul 15, 2024 | Brand Strategy & Consulting, Digital Marketing Strategy, Digital Transformation
Marketing strategy is no longer a set-it-and-forget-it aspect of business; it’s a dynamic, ever-evolving discipline that demands constant innovation and adaptability. At Mikesell Digital Consulting, we specialize in crafting sophisticated, data-driven marketing... by Mikesell Digital Consulting | Jul 1, 2024 | Brand Strategy & Consulting, Digital Marketing Strategy
In a landscape where digital noise drowns out mediocre efforts, businesses need more than just a presence—they need a strategy that cuts through the clutter and delivers tangible results. At Mikesell Digital Consulting, we’ve seen firsthand how a well-crafted digital... by Mikesell Digital Consulting | May 29, 2024 | Digital Marketing Services, Digital Marketing Strategy
Understanding the Role of Marketing Strategy Experts Marketing strategy experts play a crucial role in helping businesses navigate challenges and turn them into opportunities. They are skilled in analyzing market trends, identifying target audiences, and creating... by Mikesell Digital Consulting | Oct 29, 2020 | Blog, Digital Marketing Strategy
Customer and traffic insights are more important than ever in shaping your sales growth and brand performance. Marketers have an opportunity to become more data-focused. With more customer data at your disposal, you can forecast the future needs of your business with...