by Mikesell Digital Consulting | Jan 20, 2020 | Blog, Content Marketing, Social Media
Have you ever bought something because a celebrity you admire uses that product or service? Â You’re not the only one. Â This is social influencer marketing, the tactic used by businesses across industries to improve brand awareness, increase traffic, and drive...
by Mikesell Digital Consulting | Dec 31, 2019 | Blog, Digital Marketing Strategy
Predicting the future is never easy; however, small business owners and marketers need to do it every day. Business owners and digital marketers need to know what media and which platforms will be trending in the next year so that their brands will resonate with their...
by Mikesell Digital Consulting | Nov 24, 2019 | Blog, Communication lead nurturing
Every holiday season represents a valuable opportunity for your business. More than just another opportunity to sell products, however, these occasions are great times to consider your brand narrative and let it shine in the best possible light. Constructing memorable...
by Mikesell Digital Consulting | Oct 25, 2019 | Blog, Lead Management and Nurturing
Turning visitors into customers is what effective marketing campaigns, page design, and engagement strategies are all about. Focusing specifically on conversion optimization to get visitors to your page to do what you want, whether that is buying your products and...
by Mikesell Digital Consulting | Oct 10, 2019 | Blog
Customers no longer simply want to purchase a product from your business and walk away satisfied. Â They are looking for a value-added experience that goes beyond the tangible. They are looking for a relationship with your brand that provides them with a meaningful...
by Mikesell Digital Consulting | Sep 26, 2019 | Blog, Web Design
The Web Marketing Association (WMA) Extends Outstanding Website Award to Local WSI Consultant, Elaine Mikesell/Mikesell Digital Consulting  Chicago, Illinois, September – WSI, the world’s largest network of Digital Marketing Consultants, is proud to announce that...
While hashtags have been commonly used on Twitter and Instagram for years, LinkedIn only introduced hashtags in 2018.
