by Mikesell Digital Consulting | Mar 20, 2018 | Blog, Digital Marketing Strategy, Lead Generation, Social Media, Web Design
When we talk to marketers about their challenges and needs in digital, measurement always at the center of the conversation. As with any other part of your business, you need insightful marketing key performance indicators (marketing KPIs) to measure and monitor your... 
by Mikesell Digital Consulting | Jan 31, 2018 | Blog, Digital Transformation, Web Design
With today’s fast-paced and super-competitive marketplaces, it’s vital that you make your business, service and/or product stand out from the crowd. With more access to information than ever before and customers becoming more empowered and informed, standing out, is... 
by Mikesell Digital Consulting | Dec 15, 2017 | Blog, Digital Advertising, Lead Generation, Web Design
Your landing page plays a vital role in the lead generation process. This is most often the place that visitors will land when finding your PPC ad, clicking your Facebook post, even finding you in a search. Whether or not visitors sign up and become leads will always... 
by Mikesell Digital Consulting | Dec 8, 2017 | Blog, Digital Marketing Services, Web Design
Here in the 21st century, being without a website is like not having a business card or front office. If a potential client can’t instantly find you, they’ll move on to someone else at a click of a button. It is imperative that any business that operates... 
by Mikesell Digital Consulting | Jan 15, 2017 | Blog, Digital Marketing Strategy, Lead Generation, Search Engine Optimization, Web Design
Web analytics tools collect and report data on how people interact with your website. Being able to understand these web analytics reports and metrics will enable you to identify the most effective marketing channels –and be ready to gain a competitive advantage....
Discover how business growth consulting can transform your strategy in our blog, 'Understanding the Role of Business Growth Consulting.'
Competitive analysis (aka, competitor analysis) is at the heart of a winning business strategy. By thoroughly understanding competitors’ strengths, weaknesses, and strategies, your business can sharpen its market position, respond to… Read more: Outsmart Your Competition: How to Use Generative AI for Competitive Analysis
Learn 7 reasons SEM drives faster results and higher conversions for immediate impact and long-term growth for your business.
Learn how to create marketing solutions that reflect your brand’s unique identity and needs. Focus on personalization to engage your target audience ...
Master your digital strategy by exploring the essential role of brand positioning in our blog 'Why Brand Positioning is Crucial for Effective Digital Strategy'.