by Mikesell Digital Consulting | May 24, 2019 | Blog, Content Marketing, Search Engine Optimization
Having your content featured in the Google featured snippet has become a primary goal for many digital marketing managers and business owners. The impact of featuring in the featured snippet at the top of the search results cannot be overstated. Not only does being in... 
by Mikesell Digital Consulting | May 21, 2019 | Blog, Content Marketing, Search Engine Optimization
Mastering the tools of the digital marketing environment is a never-ending pursuit. Getting your content to feature in the number one spot in the Google search results was, generally, the goal for most business owners and digital marketers. However, nowadays striving... 
by Mikesell Digital Consulting | Nov 14, 2018 | Blog, Content Marketing, Search Engine Optimization
Marketing and media are constantly changing and evolving as more streamlined, convenient, and user-friendly tools are put into place. Also, search engines are becoming more intelligent about user intent at guiding them to answers to their problems as quickly as... 
by Mikesell Digital Consulting | Aug 3, 2018 | Blog, Digital Marketing Strategy, Search Engine Optimization, Web Design
In the world of SEO and online marketing, it is imperative to understand how to make your site stand out and become known by more online users. Knowing Google’s top ranking factors is the name of the game, and being able to adapt your content to fit their... 
by Mikesell Digital Consulting | Jul 26, 2018 | Blog, Search Engine Optimization, Web Design
Mobile first indexing (Mobile-first indexing) is one of the latest developing concepts that has become an integral part of how Google’s search engine operates. Announced in November 2016 and tested over the last two years, mobile first indexing is slowly being rolled... 
by Mikesell Digital Consulting | Jun 29, 2018 | Blog, Search Engine Optimization
SEO has been a staple in the marketing world for several years, with seemingly every article being written about SEO and how to increase your rankings on Google. There are many ways to improve a low ranking, but do you know about the recent development of RankBrain...
Unlock the power of search anywhere optimization in our guide 'Mastering Search Anywhere SEO: Optimizing for Multi-Platform Discoverability'.
Discover how business growth consulting can transform your strategy in our blog, 'Understanding the Role of Business Growth Consulting.'
Competitive analysis (aka, competitor analysis) is at the heart of a winning business strategy. By thoroughly understanding competitors’ strengths, weaknesses, and strategies, your business can sharpen its market position, respond to… Read more: Outsmart Your Competition: How to Use Generative AI for Competitive Analysis
Learn 7 reasons SEM drives faster results and higher conversions for immediate impact and long-term growth for your business.
Learn how to create marketing solutions that reflect your brand’s unique identity and needs. Focus on personalization to engage your target audience ...